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Maximizing Trade Show Impact with Curated Branded Swag Bags That Drive Business
In today's competitive market, making a strong first impression is vital, especially during trade shows where businesses showcase their...

Lizziee Jerez
May 44 min read
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Creative Ways to Stand Out with Trade Show Giveaways
Stand Out with High-Impact Trade Show Giveaways in Regulated & High-Growth Industries In sectors like pharmaceuticals, technology, and...

Lizziee Jerez
May 43 min read
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How To Identify And Fix Common Brand Identity Design Issues
In industries like pharmaceuticals, technology, and finance—where credibility, innovation, and clarity are non-negotiable—your brand...

Lizziee Jerez
Apr 213 min read
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The Future of Visual Brand Identity in an AI-Powered World: Why You Still Need Companies Like Visual Brand DNA
Artificial intelligence (AI) is rapidly changing how businesses create and maintain their visual brand identity. From automating designs...

Lizziee Jerez
Dec 11, 20243 min read
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The Power of Brand Guidelines: Ensuring Consistency with External Partners
In today's fast-paced business landscape, maintaining a strong and consistent brand identity is more crucial than ever. Businesses often...

Lizziee Jerez
Oct 7, 20232 min read
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Phases of Buying Packaging
Planning It would be best to plan out what you want your packaging to look like before moving ahead with a design. It's essential to have...

Lizziee Jerez
Jul 10, 20222 min read
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Do You Need Professional Packaging?
Not sure if you need professional packaging design? Read this and find some clarity on the next steps to take on your brand journey.

Lizziee Jerez
Jul 1, 20222 min read
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Sustainability Keeps Being A Growing Trend
We live in a world that is always evolving. Sustainability has been a broad and overarching trend that has shaped the business world for...

Lizziee Jerez
Jun 26, 20222 min read
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4 ways to elevate your brand using the psychology of touch in your packaging.
As a business owner, when you review your packaging design, you may feel like there's an element missing. It's okay to make changes to...

Lizziee Jerez
Oct 21, 20212 min read
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Six types of Package Designs for Cannabis Products
Six types of Package Designs for Cannabis Products

Lizziee Jerez
Sep 24, 20213 min read
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Color Psychology
How colors will influence your branding, packain and marketing goals.

Lizziee Jerez
Sep 13, 20213 min read
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Logo Design 101
The first thing potential customers see when they check out your business will almost always be your company logo. Something so seemingly...

Lizziee Jerez
Sep 5, 20213 min read
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You Need a Digital Marketing Strategy
There is no path to improving your company's conversion rate without a focused Digital Marketing strategy. A digital marketing strategy...

Lizziee Jerez
Aug 31, 20217 min read
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Best Practices For Cannabis Labeling
Cannabis labeling - what you need to know.

Lizziee Jerez
Aug 13, 20213 min read
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Cannabis Packaging Requirements
As a growing number of states continue to legalize marijuana for both medical and recreational purposes, more innovations in marijuana...

Lizziee Jerez
Jul 14, 20213 min read
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Common Mistakes in CBD Product Packaging Design
When it comes to packaging your CBD products, there are common mistakes that can harm your brand's reputation. Neglecting these crucial...

Lizziee Jerez
Jul 8, 20212 min read
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Building a Strong Brand: 6 Essential Steps for Success!
Are you looking to establish a powerful brand presence that resonates with your audience? Building a strong brand requires careful...

Lizziee Jerez
Jul 2, 20212 min read
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Mastering Your Brand Identity: Insights for Success
Are you ready to take your brand to the next level? Crafting a compelling brand identity is more than just designing a logo—it's about...

Lizziee Jerez
Jul 1, 20212 min read
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Branding: Empowering Businesses from Startups to Enterprises
In today's competitive marketplace, branding stands as the bedrock of business success, irrespective of size or scale. From burgeoning...

Lizziee Jerez
Jun 29, 20212 min read
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